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National Director Online Grocery


Toronto, Ontario, CA

Position Title: National Director Online Grocery
Requisition ID: 29074
Career Group (ADSP): Administrative
Division: Qc - Stratégie Num. / Commerce en ligne (80069071) 
Department: Marketing and e-Commerce  
Work Location: METRO ON - 5559 DUNDAS STREET W (#A-DUND) 
Province: Canada : Ontario 
Position Type: Permanent  



The National Director of Metro’s Online Grocery Service will be responsible for the implementation and management of the national online grocery service. Ensuring customer satisfaction, sustainability & profitability, while working collaboratively with cross functional teams.


Specific Responsibilities:

  • Develop and implement national marketing and commercial strategies to ensure service excellence.

  • Guardian of the client experience and meeting set standards.

  • Responsible for customer acquisition, conversion and retention for all ecommerce food banners (Adonis, SuperC, Foodbasics, Metro) in Quebec and Ontario

  • Responsible for reaching revenue goals and managing a set budget, in close collaboration with the Operation, IT, Marketing and Finance teams.

  • Accountable and. Responsible of the eCommerce P&L in both provinces

  • Create and optimize client acquisition, conversion and retention strategies.

  • Manage the grocery service promotional calendar as well as any online initiatives to ensure alignment with the banner plan and priorities.

  • Define, communicate, follow-up on all performance indicators and customer feedback to aid in making strategic business decisions.

  • Participate and define future evolution of the online service.

  • Maintain an active, strategic, competitive and technologic intelligence.

  • Collaborate with the Operations Team to ensure all operational processes maximize the efficiency and profitability of the service.



  • Bachelor’s degree in marketing or related program - Master’s Degree is considered an asset

  • 8 to 10 years of experience in a digital/e-commerce role, including management of a team experience in store management is an asset

  • Ability to manage high-performance teams that drive results

  • Highly developed communication & interpersonal skills, with the ability to build relationships and interact comfortably with a wide range of levels

  • Strategic thinker that is detailed & service oriented

  • Skilled negotiator with the ability to drive results

  • Strong project management skills

  • Bilingual (verbal and written) considered an asset

  • Some Travel Required




Metro values, respects and leverages the differences and competences of all employees from a variety of different backgrounds. We will consider all qualified applicants for employment.
Metro is committed to accommodating applicants and employees with disabilities.  Should you require an accommodation or wish to receive this application in an accessible format, please advise.
Only applicants that meet the qualifications will be contacted.
We respectfully request no calls or unsolicited resumes from agencies.

METRO INC. is a food and pharmacy leader in Québec and Ontario. As a retailer, franchisor, distributor, and manufacturer, the Corporation operates or services a network of 953 food stores under several banners including Metro, Metro Plus, Super C, Food Basics, Adonis and Première Moisson, as well as 648 drugstores primarily under the Jean Coutu, Brunet, Metro Pharmacy and Food Basics Pharmacy banners, providing employment directly or indirectly to almost 90,000 people.

Our five customer promises are simply that... promises to provide our customers with the best shopping experience possible. Under each promise are actions that support it.

Our five customer promises:

  • Great quality fresh products
  • The people are great
  • It's easy to shop
  • Customers get what they want
  • Prices are good

Job Segment: Grocery, Retail

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